About Our Founder…

DJ Johnson is a visionary entrepreneur, community leader, and advocate for social change. As the founder of Baldwin & Co., NOLA Art Bar, and Baldwin & Co. Foundation, DJ has created vibrant community hubs and intellectual centers where individuals from diverse backgrounds come together in a welcoming and supportive environment.

Recognizing the pressing need for social change and the barriers to opportunity faced by the Black community, DJ established the Baldwin & Co. Foundation. The Foundation is developing and implementing programs that directly address education, income, and employment disparities in underserved communities across the country.

DJ is unwavering in his commitment to combating poverty and creating economic empowerment for Black youth. Understanding the transformative power of education, he applies the Foundation's resources to provide scholarships, mentorship programs, and educational initiatives that equip young people with the tools they need to succeed. By leveraging the power of books and education, DJ aims to break the cycle of poverty, reduce crime rates, and improve the overall economic landscape of marginalized communities.